Television, globalization and social change

Globalization and Change Management

Bringing forward the concepts of globalization and cultural management is no longer surprising nowadays. The organizations’ concern for performance led frequently to adopting some strategic options that go beyond the national space of origin and rely, to a greater extent, on the globalization phenomenon of production, market and capital. The success, under these circumstances, is conditioned, t...

Does Product Placement Change Television Viewers’ Social Behavior?

To what extent are television viewers affected by the behaviors and decisions they see modeled by characters in television soap operas? Collaborating with scriptwriters for three prime-time nationally-broadcast Spanish-language telenovelas, we embedded scenes about topics such as drunk driving or saving money at randomly assigned periods during the broadcast season. Outcomes were measured unobt...

Globalization and Social Policy

Globalization and Social Transition

When the Bolivian government tried to privatize water services on the recommendation of the World Bank in 1999 the citizens of Cochabamba, the country's third largest city, took their opposition to this liberalization project to the streets. These demonstrations intensii ed following a steep rise in water prices which had been the result of the takeover of the local water works by multinational...

Conclusion : Change , Globalization and Childhood

Amid all the complications of dealing with globalization and childhood, including its great unevenness, a crucial issue involves its relationship to larger, or at least earlier, processes of change. No conclusion can hope to embrace the various findings of the essays in this collection, but a final comment on this relationship will help. The fundamental transformation of modern childhood began ...